


Comprehensive Course






+506 Happy Creators

Only 4% of creators earn a full-time income
I was SHOCKED to see that statistic in a recent report from Signalfire.
ONLY 4%?!
If you're doing this full-time or want to take your side hustle seriously, you know getting consistent sponsorships is...hard.
Not knowing your monthly earnings can be very stressful when working online.
In your gut, you likely know there MUST be a better way to...
Find well-paying, well-respected brands to work with.
Engage those brands confidently.
Secure partnerships that get you paid over and over again!
Indeed, there is a way!
You have to embrace the Brand Deal Wizard Mindset.
You might be struggling to monetize because you're treating your online business like a hobby.
You secure sponsorships, but these only generate a trickle of income and fail to provide a steady revenue stream.
You might be taking on a large volume of low-value deals, leading to burnout and overwhelm.
You might be happy with your payment until you learn another creator with less influence got double or triple what you did.
These disappointments pile up, making you feel like you're missing out on money, hurting your confidence.
How do you make this shift?
You bust through some serious blocks.

Overcome sponsorship blocks & unlock your profitable business
Consistent, monthly income from sponsorships?
Yes, please!
If you’re a professional creator, brand partnerships likely represent a significant percentage of the money you make.
The only problem is...it's impossible to predict when you'll get them.
...Right?
Wrong.
Here's the deal:
Abso-freakin-lutely!
We’ve made
$4,000,000
working with brands like...
Why my coaching is different
I ran an influencer marketing agency for 7 years. As a result, I have insider knowledge about how big brands choose which creators to partner with and why they pass on others.
You’ll learn how these brands think so you can finally convince them to open their wallets and PAY you!
You might be thinking...
“This all sounds great BUT I just wanna focus on the creative stuff. Can’t I hire someone to bring me deals and I’ll pay them 20%?”
The truth is...
99% of creators should NOT hire a manager, agent, or broker.
Here are 4 reasons why:
Financial incentives are misaligned
You’re building their contacts, not yours
You don’t know how you’re being represented
You’re missing out on valuable experience
Here is what you need to know
Brands are NOT your enemy
You don’t have to strap on armor like you’re going into battle when you collaborate with brands. This is not a war. You and the brand should be on the same side.
Stop assuming the brand is out to screw you.
You can show up as the REAL you and be seen for the work you do.
You can be paid for access to your audience & for content that aligns with your values
You can be a confident brand consultant and partner.
But you have to understand that this is a business, YOUR business… and you’re totally qualified to run it. Profitably!
Brand Deal Wizard
A step-by-step strategic system for creators who are ready for sustainable sponsorship revenue, negotiation confidence, and longer-term brand partnerships.






+375 Happy Creators
What is Brand Deal Wizard?
Who is this for?
Get exceptional results for “social” or “owned” platforms…
bloggers
Podcasters
Newsletters

Add structure to your strategy for steady partnership income without constant effort
Bonus Resource

Identifying 5 negotiation mistakes and how to avoid them
Uncovering the 3 campaign goal types so you can confidently pitch the perfect sponsorship package to a brand
Learning the D.U.E Rule to give you clarity on WHAT to charge for and when to negotiate
Creating pricing strategies that don’t let you leave money on the table
Considering “What If..." Negotiation Scenarios so you know exactly how to counter with confidence
Getting insights into when to walk away from a sponsorship
Bonus Resource
Bonus Resource
Bonus Resource

Communication strategies to get aligned on timelines, deliverables, creative logistics, and more!
The Partnership Execution Blueprint to help you minimize frustrations, re-shoots, and revisions and make brands fall in love with your professionalism
Credibility-building Post-Campaign Reports so you can open the door to future work with the brand
Bonus Resource


Ideal ways to show a brand that you’re the BEST partner for them
Client case studies that give you an extra edge over every other creator
Brand nurturing strategies (including understanding the marketing rule of 7!) so you can engage at the “perfect” time and win new partnerships confidently!
The P.I.N.O.T. follow-up strategy so you stay top of mind without being annoying
Bonus Resource
1. Pitch
How Often Should you be Pitching?
R.O.P.E. Pitching Method
Real Pitch Wins & Rejections
How to find Brand Contacts
How to find Brands’ Email Addresses: Socialpoint
How to find Brands’ Email Addresses: Fenty Skin
Other BDW Resources
Case Study: How to Respond to a Brand that Rejects Your Pitch
Case Study: How to Educate Brands About New Content Formats
2. Negotiate
Negotiation mistake #1: Failing to understand the brand dynamics
Negotiation mistake #2: Failing to understand the campaign goal, deliverables, etc
Conversion-focused terminology
D.U.E. Rule: Deliverables, usage rights, exclusivity
Negotiation mistake #3: Failing to use a sound pricing strategy
Next-level pricing & proposal strategies
Case Study: What to do when a brand ghosts your proposal
Real negotiation example
Pricing benchmarks & Notion calculator
Negotiation mistake #4: Failing to overcome objections and First Scenario
Second Scenario: The brand doesn't believe you can deliver
Third Scenario: The brand is fixated on deal points you don't care about
Fourth Scenario: The brand says they don’t have the budget or asks you to do something small
Negotiation mistake #5: Failing to understand it’s a R.E.L.A.Y.
Focus on your sponsorship “portfolio”
What can I negotiate?
Proposal and agreement templates
3. Contract
What should you do after signing a sponsorship contract?
Sponsorship next steps
4. Concept
Creative Brief Basics
Landing Page Feedback
Pronunciation, Technique, Comments
FTC Disclosure 101
Pre-Pro Pro Tips
Ask the brand “Are you forgetting anything?”
Real Creative Brief Excerpt
Case study: How Greg Preece won 159 new customers for ElevenLabs
5. Produce
Draft Delivery
Why is LinkedIn valuable?
6. Feedback & 7. Publish
Handling Complex Feedback
Real revision requests
8. Analyze
Post-Campaign Reports
Get Paidddddd
Why do payments get delayed?
Post-Campaign Report Templates
What are the best ways to show a brand you're a great partner?
7 case study elements
Case study example: Morton Salt
Case study best practices
Ok but...how do I use case studies?
How many case studies should you have?
Marketing Rule of 7 and Brand nurturing avenues
P.I.N.O.T. Process
Be a Nice Human
Track Usage Expiration
Designed to boost your confidence and speed up your sponsorship journey



Gifted to Paid Course
Money Mindset Shifts for Getting Paid
Unmasking Myths of Paid Sponsorships
Using the N.A.V. Checklist & S.T.P. Formula to Attract Brands
Top Brand-Repelling Mistakes to Avoid
Objection-Busting Email Tactics that Get You Noticed
And 3 Bonuses
5 Media Kit Canva Templates to Attract Brands
Email Script Swipe File for Confident Responses, Every Time
Gifted to Paid Notion Resource Organizer



Massive treasure trove of additional resources
Sponsorship Pricing Calculator
Pitch Planning Worksheet
Negotiation Scenarios SWIPE File
2 Campaign Proposal Templates
2 Contract Templates
Sponsorship Tracker Template
25-Page Brand Deal Wizard Handbook
Publication Prep Checklist
2 Post-Campaign Report Templates
11 Case Study Templates
15+ More Templates, Checklists, & Resources



Creator strategy workshops from Jay Clouse
Invaluable and info-packed workshops cover everything from community building, email newsletter strategy, podcasting, annual planning, and more!



Brand Deal Wizard handbook
Use the 26-page Brand Deal Wizard Handbook to supplement your learning during the course! The Handbook":
Distills key concepts taught during the course
Organizes & curates links to important resources
Explains how each strategy & tactic should fit into your Sponsorship Wheel
What happens once you enroll?
Step 1
Join and get instant access
Watch all the videos, lessons, and optional guest expert sessions + bonuses.
Step 2
Update your sponsor strategy
You’ll start interacting with brands in a totally new way.
Step 3
Land new brand deals
Pitch and land partnerships that get you paid over and over again.
PTYA Exclusive: $997
One-time payment
Full Brand Deal Wizard Training
Bonus: Gifted to Paid Course
Bonus: Guest Expert Interviews
Bonus: Brand Deal Wizard Handbook
The commitment needed to be a Brand Deal Wizard
Joining Brand Deal Wizard requires a commitment and you need to put in the work. This course is not a magic bullet.
The question isn’t if you’ll earn a sustainable income from sponsorships and brand deals. I know you will, if you put in the work!
The questions you need to answer are…
How will you INVEST the money you’ll be earning this time next year?
What financial dreams will turn into REALITY thanks to your creator biz?
Which brands will you proudly call LONG-TERM PARTNERS?
At the end of Brand Deal Wizard, you’ll walk away with…
Super-charged confidence so you can command better prices for every brand deal and earn consistent income from the content you create or the community you lead!
Negotiation, pricing, and pitching strategies that help you show up as a true brand partner and business owner
A clear understanding of how to communicate with a brand and follow up so you can turn one-off deals into long-term partnerships
Strategies to turn sponsorship into a sustainable business model and revenue stream
Complete knowledge of expectation setting, boundaries, & reporting so you can stop burning out and start making BANK!
Support and insight into your next steps so you can continue to grow as a creator who gets paid well


































